The Pinnacle Awards celebrate exceptional marketing campaigns and creative work from across the Omaha metro. With categories ranging from student projects and grassroots efforts to large-scale business initiatives and the prestigious Marketer of the Year award, there’s a place for every type of project.

 

Pinnacle Award entries are judged by other AMA professional chapters and are based on the objectives, execution, and measurable results of a campaign or piece.

A celebratory Pinnacle Awards gala is held annually in April to recognize winners and present their awards.

 

Winners of the 2025 AMA Omaha Pinnacle Awards:

Communications – Large Business

  • Pinnacle: University of Nebraska at Omaha, University of Nebraska at Omaha Newsletter Redesign

  • Silver: University of Nebraska at Omaha, UNO 24-25 Undergraduate Viewbook

  • Bronze: OBI Creative, EmPOWERing Employee Development at OPPD with Level Up Leadership

Communications – Not-for-profit

  • Pinnacle: Clarity Channels Communications, Avenue Scholars 2024 Impact Report

  • Silver: Clarity Channels Communications, Communities for Kids: The Early Years Report

  • Bronze: Buffett Early Childhood Institute at the University of Nebraska, Early Years Matter Blog

Communications – Small Business

  • Pinnacle: Clarity Channel Communications, The EO Report

DEI Campaign of the Year

  • Pinnacle: Buffett Early Childhood Institute at the University of Nebraska, We Care for Kids/Por todos los niños

Digital Media – Large Business

  • Pinnacle: Ervin & Smith, biBerk Brand Awareness Campaign

  • Silver: Buildertrend, “A New Way to Work” Campaign

  • Bronze: 1123, Re-Bath Florida: A Digital-Only Strategy Driving Growth & Market Expansion

Digital Media – Not-for-profit

  • Pinnacle: Buffett Early Childhood Institute at the University of Nebraska, Buffett Early Childhood Institute at the University of Nebraska New Website

  • Silver: Children’s Nebraska, 2024 Neurosciences Digital Campaign

  • Bronze: Buffett Early Childhood Institute at the University of Nebraska, Buffett Early Childhood Institute at the University of Nebraska Social Media

Digital Media – Small Business

  • Pinnacle: Scoular, Petsource Private Label

  • Silver: Ronco Construction, Ronco Construction Website Redesign

Grassroots Campaign of the Year

  • Pinnacle: Ervin & Smith, Live On Nebraska “Earn Your Heart”

Influencer Marketing Campaign of the Year – Large Business

  • Pinnacle: Buildertrend, Buildertrend Influencer-Led Webinar Series

  • Silver: Bailey Lauerman, The Chaos of Dining with Kids

Integrated Marketing Campaign – Large Business

  • Pinnacle: University of Nebraska at Omaha, University of Nebraska at Omaha Integrated Marketing Campaign

  • Silver: Buildertrend, Buildertrend Labor Shortage Campaign

  • Bronze: Blue Cross and Blue Shield of Nebraska, Healthy Home Team | Blue Cross and Blue Shield of Nebraska

Integrated Marketing Campaign – Not-for-profit

  • Pinnacle: OBI Creative, Pinnacle Bank Championship Refresh

  • Silver: Say Hey There, Guns & Hoses Hockey Challenge Event Marketing Campaign

  • Bronze: Children’s Nebraska, Level 4 Pediatric Epilepsy Center Announcement Integrated Plan

Integrated Marketing Campaign – Small Business

  • Pinnacle: 1123, Hound HQ – Building a Pawsome Brand

  • Silver: Ronco Construction, The Pink Chariot

New Kid on the Block  – Large Business

(first-time entrants)

  • Pinnacle: Blue Cross and Blue Shield of Nebraska, Healthy Home Team | Blue Cross and Blue Shield of Nebraska

New Kid on the Block  – Not-for-profit

(first-time entrants)

  • Pinnacle: Vesper Concerts, A Royal Recital: Promoting The Queen’s Six for Vesper Concerts

New Kid on the Block  – Small Business

(first-time entrants)

  • Pinnacle: Park & Noles, Unseen Battles: Mental Health Awareness and Support for Military Heroes

Promotions – Large Business

  • Pinnacle: Ervin & Smith, Traveler Appreciation Campaign

  • Silver: Buildertrend, International Builders’ Show 2024

  • Bronze: University of Nebraska at Omaha, University of Nebraska at Omaha Enrollment Days

Promotions – Small Business

  • Pinnacle: 1123, Summer Promotion for Taylor’s Quik Market 70th Anniversary Celebration

Public Relations – Large Business

  • Pinnacle: Buildertrend, The Summit by CBUSA

  • Silver: University of Nebraska at Omaha, UNO 2024 State of the University

  • Bronze: University of Nebraska at Omaha, University of Nebraska at Omaha 2024 December Commencement

Public Relations – Not-for-profit

  • Pinnacle: Emspace + Lovgren, Malcolm X Nebraska Hall of Fame Induction

  • Silver: Buffett Early Childhood Institute at the University of Nebraska, We Care for Kids/Por todos los niños and Nebraska Extension 2024 Statewide Survey

  • Bronze: Buffett Early Childhood Institute at the University of Nebraska, 2024 Thriving Children, Families, and Communities Conference

Student Marketing

  • Pinnacle: Bellevue University, Silver City Youth Group Campaign

  • Silver: Bellevue University, Marketing Plan Project: Ginger’s Baking Company

Video – Large Business

  • Pinnacle: Buildertrend, Behind the Business with Killowen Construction

  • Silver: University of Nebraska at Omaha, UNO Wild Kingdom Video

  • Bronze: OBI Creative, College of Saint Mary “Find Your Spark” CTV

Video – Not-for-profit

  • Pinnacle: Children’s Nebraska, Career Profile Video Series

Video – Small Business

  • Pinnacle: Emspace + Lovgren, Park Omaha Event Rate Parking Video

  • Silver: Ronco Construction, A Ronco Family Christmas

AGENCY OF THE YEAR

  • 1123: “1123: Shift Thinking, Drive Results

IN-HOUSE OF THE YEAR

  • University of Nebraska at Omaha: UNO’s Office of Strategic Marketing and Communications: A Leader in In-House Marketing Excellence

MARKETER OF THE YEAR

  • Ervin & Smith: Katie Herzog

BOARD VOLUNTEER OF THE YEAR

  • Tamara Johnson

  • Dominic Jimerson

SPIRIT OF SERVICE AWARD

  • Lyn Wineman

BEST OF SHOW

  • Ervin & Smith: Traveler Appreciation Campaign