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Our 2026 Pinnacle Awards gala was one for the books. Huge congratulations to all our winners for making 2026 the most glamorous year on record, and a massive thank you to everyone who came out to support. ✨ Omaha marketing has never looked so good! Check out the full winners list below.
 

Advertising, Broadcast – Large Business

  • Pinnacle: University of Nebraska at Omaha, “Institutional Brand Commercial”

 

Advertising, OOH (Out-of-home) – Large Business

  • Bronze: MediaSpark, “Tulsa Billboard Increases Awareness and Revenue”
  • Silver: University of Nebraska at Omaha, “Campus Banner Refresh”
  • Pinnacle: Ervin & Smith, “Bottomline Paymode campaign”

 

Advertising, Print Ad – Large Business 

  • Pinnacle: MediaSpark, “The Referral Effect: Growing Business Through Direct Mail”

 

Advertising, Streaming (OTT) – Large Business

  • Silver: MediaSpark, “Circling the Drain of Streaming Video: Turning Awareness into High-impact Business Growth”
  • Pinnacle: University of Nebraska at Omaha, “Institutional Brand Advertising on Streaming Platforms”

 

Branding/Corporate Identity – Large Business

  • Bronze: Bailey Lauerman, “Sheldon Museum of Art – “Go Big Red” Exhibition Identity”
  • Silver: First National Technology Solutions, “FNTS Cloud Rebrand: Transforming 30 Years of Excellence into One Powerful Brand”
  • Pinnacle: MediaSpark, “Meet Denver’s Home Services Powerhouse: Turning Bold Expansion into a Profitability”

 

Branding/Corporate Identity – Small Business

  •  Pinnacle: Ervin & Smith, “Emily Moody Ergonomics branding and website”

 

Branding/Corporate Identity – Non-Profit

  • Silver: SCORR Marketing, “Big Idea Buffalo County Logo”
  • Pinnacle: Clarity Channels Communications, “What’s in a Name? Connected Roots Care Center”

 

Digital Advertising – Large Business

  • Bronze: MediaSpark, “Move Over Google! Using Full-funnel Digital Branding to Drive Revenue”
  • Silver: University of Nebraska at Omaha, “Bachelor of Science in Artificial Intelligence Digital Advertising Campaign”
  • Pinnacle: Ervin & Smith, “THREE Insurance Level Up digital campaign”

 

Digital Advertising – Small Business

  • Pinnacle: 1123, “Child Saving Institute Digital Advertising”

 

Digital Advertising – Non-Profit

  • Silver: Children’s Nebraska, “Hiring Hope Campaign”
  • Pinnacle: MediaSpark, “Bigger than African-elephant-big Results: Digital Retargeting Drives Record Black Friday Performance”

 

Direct Marketing – Large Business

  • Silver: Constellation Collective, “PeopleService Consulting Services”
  • Pinnacle: MediaSpark, “From Inbox to Impact: Turning Email into $3M in Influenced Revenue”

 

Direct Marketing – Non-Profit

  • Pinnacle: Clarity Channels Communications, “Nebraska Early Childhood Collaborative Origin Story”

  

Guerilla Marketing – Large Business

  • Pinnacle: Bailey Lauerman, “AMC Theatres Community Management”

 

Influencer Marketing – Large Business

  • Pinnacle: Bailey Lauerman, “Why I Ride – Bosch eBikes 2025 Influencer Campaign”

  

Influencer Marketing – Small Business

  • Pinnacle: 1123, “Hound HQ ‚ “Truck the Dog Sleepover‚” Influencer Campaign”

 

Integrated Marketing Campaign – Large Business

  • Bronze: Hurrdat + Lukas Partners, “The Membership Exclusive Podcast Partners with Edwards Auto Group and Costco for Open Door Mission Turkey Drop”
  • Silver: MediaSpark, “The Modern Media Shift: Creating Scalable, Profitable Growth”
  • Pinnacle: University of Nebraska at Omaha, “March Madness Integrated Marketing Campaign”

  

Integrated Marketing Campaign – Small Business

  • Bronze: 1123, “Bellevue Berry & Pumpkin Ranch – Ranch of Terror”
  • Silver: Faad Digital Creative House, “The Unspoken Authorship, “Unveiling: Integrated Marketing as Enchanted Storytelling”
  • Pinnacle: 1123, “Child Saving Institute Integrated Marketing Campaign”

  

Integrated Marketing Campaign – Non-Profit

  • Bronze: MediaSpark, “Zoolightful: Holiday Magic Meets Marketing Precision”
  • Silver: Clarity Channels Communications, “Protect Head Start Campaign”
  • Pinnacle: MediaSpark, “From Votes to Victory: How Strategic Paid Media Delivered a Historic 10Best Win”

 

Marketing Research – Large Business

  • Bronze: Ervin & Smith, “Nelnet Bank voice of the customer research”
  • Silver: MediaSpark, “Competitive Analysis: Finding Opportunities to Unlock Brand-building Momentum”
  • Pinnacle: MediaSpark, “Customer Journey Mapping: Building Long-term Loyalty Across Every Stage of the Customer Relationship”

 

Marketing Research – Non-Profit

  • Pinnacle: MediaSpark, “Brand & Creative Diagnostic Study: Overcoming Measurement Limitations in Healthcare Marketing for Boys Town Pediatrics”

 

Media Plans – Large Business

  • Bronze: 1123, “Re-Bath Grand Rapids – Media Plans”
  • Silver: MediaSpark, “Home Sweet Home Services Leads: Media Planning Drives Measurable Lead Growth”
  • Pinnacle: Bailey Lauerman, “Cargill Branded Feed RAMP & Sweet Bran Media Plan”

 

Media Plans – Small Business

  • Pinnacle: 1123, “Child Saving Institute Media Plans”

 

Media Plans – Non-Profit

  • Pinnacle: MediaSpark, “Just What the Doctor Ordered: Strategic Media Planning Expands Awareness and Builds Trust”

 

Organic Social Media – Large Business

  • Silver: Scoular, “Category Insights Series”
  • Pinnacle: University of Nebraska at Omaha, “UNO Alumna Samantha Pastorino Makes Omaha Her Newsroom”

  

Organic Social Media – Small Business

  • Pinnacle: Hurrdat + Lukas Partners, “The Big Game Chain Presented by Borsheims”

 

Organic Social Media – Non-Profit

  • Bronze: OBI Creative, “Goodwill Omaha Organic Social Media”
  • Silver: Eleanor, “Old Market, New Organic Social”
  • Pinnacle: Children’s Nebraska, “Merritt’s Story”

  

Paid Social Media – Large Business

  • Bronze: MediaSpark, “The Whole Truth and Nothing But: How Nebraska College of Law Used Paid Social to Grow Applicants in 2025”
  • Silver: Bailey Lauerman, “How Paid Social Reignited Subscriber Growth for Backyard Farmer”
  • Pinnacle: Ervin & Smith, “biBerk industry campaign”

 

Paid Social Media – Non-Profit

  • Pinnacle: Say Hey There, “Foster Care Review Office Volunteer Recruitment Campaign”

 

Podcast – Non-Profit

  • Pinnacle: Constellation Collective, “Human Capital Lab Podcast”

 

Public Relations – Large Business

  • Bronze: Bailey Lauerman, “WoodmenLife 2025 Public Relations Support”
  • Silver: Hurrdat + Lukas Partners, “UScellular’s US Mode Provides World Record-Breaking Unplugged Experience”
  • Pinnacle: Hurrdat + Lukas Partners, “Heartwood Preserve Becomes a Community Destination with Year-Round Engagement and National Recognition”

 

Public Relations – Non-Profit

  • Silver: Buffett Early Childhood Institute at the University of Nebraska, “National Child Care Gap Assessment: Nebraska Analysis”
  • Pinnacle: Children’s Nebraska, “Merritt’s Story”

 

Special Event – Large Business

  • Bronze: University of Nebraska at Omaha, “Omaha x AI Conference”
  • Silver: OBI Creative “Xperi Xscape”
  • Pinnacle: Hurrdat + Lukas Partners, “The Ultimate Duck Tailgate at Edwards Auto Turns Grand Opening into Grand Impact”

 

Special Event – Non-Profit

  • Bronze: planit inc., “Food Bank for the Heartland Celebrity Chef Culinary Cook-Off 2025”
  • Silver: MediaSpark, “Creighton Women’s Athletics Leaders For Life: Elevating the Event Experience from First Impression to Final Applause”
  • Pinnacle: Say Hey There, “Guns & Hoses Hockey Challenge Fundraiser”

 

Student Marketing

  • Bronze: Joseph Jaworski of Bellevue University, “Mills County Fall Food Drive”
  • Silver: Teresa Johnson of Bellevue University, “PawsSure Service Dog Training, Coverage Program”
  • Pinnacle: Marissa Decker of Bellevue University, “Glow Recipe Social Media Campaign”

  

Trade Show – Large Business

  • Bronze: Constellation Collective, “PeopleService Trade Show Campaign”
  • Silver: SCORR Marketing, “Univo IRB SCOPE Everbright Booth”
  • Pinnacle: SCORR Marketing, “SCORR SCOPE Meeting Room”

  

Video (5 min. Or Under) – Large Business

  • Bronze: SCORR Marketing, “RDI Trials Diagnostica Video”
  • Silver: MediaSpark, “No Regrets: Proving Value-driven Messaging Resonates and Drives Revenue”
  • Pinnacle: University of Nebraska at Omaha, “The Kid, the Scientists, and the Walk That Changed Everything”

 

Video (5 min. Or Under) – Small Business

  • Silver: 1123, “Bellevue Berry & Pumpkin Ranch – Ranch of Terror”
  • Pinnacle: 1123, “Child Saving Institute Video”

 

Video (5 min. Or Under) – Non-Profit

  • Bronze: MediaSpark, “MediaSpark & Boys Town Pediatrics: Using Video to Educate, Engage and Connect with Families”
  • Silver: MediaSpark, “Merry and Brighter-than-bright Results: Video Increases Awareness and Conversations”
  • Pinnacle: Children’s Nebraska, “People First Culture at Children’s Nebraska”

 

Video (5 min. +) – Non-Profit

  • Pinnacle: Buffett Early Childhood Institute at the University of Nebraska, “Celebrating Campus and Community Partnerships with the University of Nebraska at Omaha”

 

Video (Series) – Large Business

  • Silver: Scoular, “Scoular Harvest Video Series”
  • Pinnacle: Bailey Lauerman, “OneTrak Video Series Refresh”

 

Video (Series) – Non-Profit

  • Pinnacle: Children’s Nebraska, “My Behavioral Health & Wellness Story”

 

Website Design – Large Business

  • Bronze: First National Technology Solutions, “Optimized FNTS Website Drives Organic Growth, Engagement and Technical Excellence”
  • Silver: Ervin & Smith, “ManageAmerica website design”
  • Pinnacle: Scoular, “Scoular Website Transformation”

 

Website Design – Non-Profit

  • Silver: Vesper Concerts, “Sticking the Landing Page: Fundraising through Web Design”
  • Pinnacle: Children’s Nebraska, “New Website, Same Mission”

 

Best of Show

  • Children’s Nebraska, “My Behavioral Health & Wellness Story” video series entry

 

Agency of the Year

  • MediaSpark

 

Student Marketer of the Year

  • Joseph Jaworski, Bellevue University

 

Marketer of the Year

  • Dana Nuzum, MediaSpark